Monthly Archives: June 2011

Social Media Workshop for SME’s – Join the Conversation

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The real cost of social media

Social media creates a lot of hullabaloo for people trying to figure out whether it’s worth the investment of time, energy and money – will these resources spent on social media really pay off? ¬†See this infographic below. Based (obviously) … Continue reading

Posted in Africa, facebook, twitter | Tagged , , | 6 Comments

Cloud based phone – if you don’t own a handset

Movirtu provides users with a phone number that they can access from any mobile phone. They don’t need their own SIM card or even their own handset – they can borrow a friend or familly members. In African communities where … Continue reading

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How will the world use the internet in 2015?

Internet traffic is only set to grow, as information consumers guzzle more by the day. It seems we simply cannot get enough information (sidenote – do we spend enough time CREATING decent content, if we’re so busy reading someone else’s?) … Continue reading

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Mobile, the great enabler for African communities #SMWF

Today at the Social Media World Forum, I spoke to Tim Bishop of Prezence Digital about how South Africans and Africans are using mobiles and mobi-sites. I asked him specifically, “Why should companies wanting to target African markets look at … Continue reading

Posted in Africa, mobile | 2 Comments

Talking to the Bottom of the Pyramid (BOP) #SMWF

Talking to Debbie Rogers, digital strategist at Praekelt Foundation about MXit and the bottom of the pyramid (BOP) in Africa. Listen here –¬†Praekelt and Social Media in Africa – Debbie Rogers | ipadio | Talk to your World. The cellphone … Continue reading

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Are we in a social media bubble? #SMWF

Today’s session at the Social Media World Forum (Africa) on Social Media Start Ups addressed the question: Are we in a social media bubble? This is what some of the speakers had to say … (Full list of panelists below) … Continue reading

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